Tough Economy & Cola Downsizing - WAOW - Newsline 9, Wausau News, Weather, Sports

Tough Economy & Cola Downsizing

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(CNN)--Forget super-sizing.

It seems it's all about down-sizing these days.

And Coca-Cola is jumping on the (tiny) bandwagon.

The Wall Street Journal reports the beverage maker is trying to lure in new customers-- and appeal to penny-pinching health conscious ones-- by adding a 12.5-ounce bottle for 89 cents to its repertoire.

It also is cutting the price of its 8-pack of 7.5-ounce cans.

Pepsi also has smaller sized bottles of soda for sale.

Of course, as you might realize, the smaller sizes may cost less... but overall you're paying more per ounce.

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