TOMAHAWK (WAOW) -- Kim Rumsey knows the value of the dollars she spends in her community.
"We all live in a small community and it is important to support each other," Rumsey said.
That's why she is part of this years "Win A Window" contest in Tomahawk. The contest began during the 2009 holiday season, as a way to support the holiday season as an alternative to big box stores.
"A majority are family owned. This is their livelihood and it's a key time for businesses to generate a majority of their income," Liz Milender, Executive Director of Tomahawk Mainstreet Inc. said.
As part of the contest, shoppers need to make twelve purchases at one of the 89 participating businesses. For every purchase, they get a sticker.
"It's important to keep your money local because that way you get more for your money," Rumsey said.
All the money spent has a ripple effect in the community. Milender says, for every ten dollars spent locally, eight of those dollars stay in right in the community.
"Those dollars go to build our schools. They go to our non-profits, they go to build our roads," Milender explained.
That's why David Duncan, Owner of Pops Feed and Garden takes part in "Win A Window." Duncan says owning a small business in a small town is a dream come true.
"I was a customer before owning this store for 11 years. We have a very loyal base even in rough times," Duncan said.
And for shoppers like Rumsey, giving their hard earned dollars to a neighbor makes shopping more enjoyable.
"I know I am dealing with good, honest people," Rumsey said.
And with all the money going to help the local economy, everyone wins.
Dry weather with increasing sunshine the next several days and slowly warming temperatures.
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