Holiday shopping season is strong - WAOW - Newsline 9, Wausau News, Weather, Sports

Holiday shopping season is strong

The holiday shopping season is wrapping up to be bigger than anyone expected. Now, retailers are holding their breath and hoping consumers will keep spending in the final days before Christmas.

Sales from November through Saturday rose 2.5 percent, according to research firm ShopperTrak, which did not give a dollar figure. Online, shoppers have spent almost $32 billion online for the holiday season so far, a 15 percent increase from a year ago, according to the comScore, which tracks Web use.

The increases are good news for retailers, but they're not out of the woods just yet: This final week before Christmas, which includes four of the top 10 holiday shopping days, can account for up to 20 percent of sales for the season.

(Copyright 2011 by The Associated Press.  All Rights Reserved.)

 

 

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