For the 33rd year in a row, people celebrated the Cranberry Fest in Eagle River.
"It's a celebration of Wisconsin state fruit, the cranberry and it's harvest and it's been a spectacular weekend," said Kim Emerson.
Everywhere you looked in Eagle River this weekend, there was something cranberry.
"All the cranberry stuff that you can buy and make and the bogg tours and stuff," said Mike Kramer of Eagle River.
People found everything from cranberry wine to the world's largest cheesecake.
"The cranberry cheesecake that they have for the Make-A-Wish Foundation is always good and it always sells out," said Kramer.
For people at the festival, it was all about getting their fix of the Wisconsin fruit.
"You can come and get your fresh cranberries, they're all premium hand-sorted, ripe, red cranberries," said Emerson.
Organizers said it took more than 400 volunteers and 10,000 pounds of cranberries to bring the largest crowd yet.
"Bringing over 40,000 people to the Eagle River area, they're coming from all over the state, they're coming from all of the other states here in the Midwest," said Emerson.
Organizers said that crowd helps to fuel the local economy.
"People are everywhere participating in all of the different businesses and that's what cranberry fest is all about," said Emerson.
Organizers said the event helps businesses in town and at the event.
"Many times, actually, I've been told that the reason they come here is just to buy my vinegars and mustards," said Bob Lace of Neenah.
Although the weather this year has been a bit of a challenge, people said it's worth battling the cooler temperatures.
"It's always a good time at Cranberry Fest," said Kramer.
Celebrating the end of another successful season in the Northwoods.
Along with the cranberries, organizers said the event featured more than 325 arts and crafts vendors.
Chance of a shower or T-storm Sunday, otherwise the weekend forecast is looking good.
1908 Grand Avenue, Wausau, WI 54403
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