Game day is coming up at Lambeau Field this weekend, as the Green Bay Packers head to the playoffs.
That means fans are gearing up for the big game.Every home game also has a big impact on the economy in the Green Bay area.
Tens of thousands of fans will soon descend upon Lambeau Field. All that excitement translates into something much more.
"Anytime you get a playoff game it's great. It's an extra payday for everybody," Jerry Watson, Stadium View Bar owner said.
Stadium View Bar is just down the road from Lambeau Field.
"It's called Stadium View because that's what you see looking out the front window," Watson said.
On game day, Watson sees much more than just the Frozen Tundra. He also sees thousands of fans walking down the street to his bar.
"Everyone makes a lot of money," Watson said.
It's not just taverns that see a big payday. An additional home game means merchandise sales outside the stadium soars.
"Any play off game is huge to this whole area," Mike Walters, manager of the Jersey Shore said.
Packers fans don't only bring excitement to Lambeau Field. They also help contribute $8.2 million impact every single home game.
"We always look forward to any home playoff game we can get that puts 70 thousand fans in a limited area looking to buy things," Walters said.
Saturday will be the third time the Packers take on the Vikings. Fans and store owners agree, that just adds to the excitement.
"Maybe they learned a little bit about Minnesota, so they'll be able to prepare for them," Andy Niemiec from Franklin said.
So whether it's for the excitement of football or for the revenue, Green Bay is buzzing, along with fans across Wisconsin hoping for a win against the Vikings on Saturday.
The game is set for 7 p.m. Saturday at Lambeau field.
