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Mitt Romney wrote one. So did John McCain and Barack Obama.
And on Tuesday, Gov. Scott Walker's new book will hit the shelves. This has sparked a lot of conversation about his ambitions to run for national office.
Walker's book, Unintimidated: A Governor's Story and a Nation's Challenge, tells the story of Act 10 and the battle over collective bargaining.
Walker is a first-term governor, but he's frequently mentioned as a potential candidate for president. So is this book a springboard for that?
"I think what he really needs to do is convince funders that he's a serious candidate," said Eric Giordano, director of the Center for Civic Engagement at UW-Marathon County. "I think this is one way to sort of reach out to some of the politically-connected types."
Giordano says this book serves one main purpose.
"Any serious national candidate has to get his name out there," he said.
In the book, Walker touches on themes you might hear from a presidential candidate such as offering a better vision for the country.
Walker even writes, "What we did in Wisconsin with Act 10 was in many ways much harder than what Congress and the president need to do to tackle the federal entitlement crisis."
He's also hard on former GOP nominee Mitt Romney, saying he ran a negative campaign, and that the national party's problems came about because "Republicans failed to run on our principles."
"Walker realizes that he has to run a different campaign if he wants to win a national office," said Giordano.
But will this book alone make Walker a national name?
"I think the book is something people see as a necessary first step," said Giordano. "It's almost like a requirement these days for national candidacy."
For now, Walker's telling his story, and it's obviously one he wants the entire country to hear.
Newsline 9 has asked for an interview with Gov. Walker to talk about his book, but that hasn't happened yet.
But Walker did sit down with ABC News, and he was asked about a run for president.
"Will you commit to the voters of Wisconsin, the citizens of Wisconsin that you will serve out a full second term?" asked ABC News correspondent Jon Karl.
"In my case I have never made that commitment," said Walker.
"Why not?" asked Karl.
"Well, because to me it's not about the time you serve in office, I feel right now, my calling is to be the governor in the state of Wisconsin. That's where I'm called to," responded Walker.
"But when you won't commit to serving a full second term, I mean, how do you interpret that as anything other than leaving the door open to run for president? That door is open right? You've said it. I mean you're
certainly not ruling it out," said Karl.
"I don't rule anything out," said Walker.
Meanwhile, state Democrats are hitting back against Walker and his book. Mike Tate, the state party chairman, said Monday that Walker's book is "self-serving" an inaccurate.
"While Scott Walker is 'Unintimidated' by bagging campaign checks from extreme tea party billionaires and courting national press attention, the glaring omissions and revisionist history in his dishonest book indicate he is clearly intimidated by the truth - because you won't find it in Scott Walker's book," said Tate.
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